Blog Calendar

When Is the Best Day to Blog?

Remember that writing a blog entry and releasing it to the public don’t have to happen in tandem. Planning and working ahead are excellent habits. The decision when to unleash a blog ...
email-fingertouch

Avoiding Email List Unsubscription

The best way to avoid email list unsubscription is to send quality, relevant messages. Deliver what was promised and what the user wants. Communicate when you or your organization have ...
analytics-chart

How to Make Changes Based On Google Analytics

Web analytics can often prove that your organization’s web marketing strategy isn’t working to meet your conversion goals. If the numbers show this, you can: 1. Panic. When in trouble, ...
effective-blogging

Free Blogs Vs. Hosting Your Own Blog

One of the first decisions an organization needs to make about its blog is seemingly small but could have big repercussions: should you host a blog on your own website under the organization’s ...
email-sign-push

Customer Email List Questionnaire Best Practices

The initial sign-in (or sign-up) screen is a good opportunity to ask clarifying questions and get detailed information on each customer. You can ask questions about their e-mailing ...
website-01

Scalability And Maintenance Of Website

Building a website to serve both immediate and future needs means the incremental costs of building a website (time, money, and energy) are a scalable investment. You don’t have to ...
seo-tool

SEO Best Practices Checklist

In addition to the articles here about search engine optimization, below is a checklist of SEO best practices. – Maximize your meta tags. Make them keyword-rich with unique meta ...
Quick blogging

How to Write a Blog Quickly

The most prolific writers in the world swear by these simple steps to get writing projects completed quickly: 1) Schedule a regular time to write when everyone knows you should not ...
email-sign-push

Ensuring That You Have a Good Email List

The key to a successful e-mail marketing campaign is having a good list (or lists). In fact, having several segmented lists can be the healthiest approach to e-mail marketing success. Double ...
analytics-chart

Where Google Analytics Falls Short

Most of Google Analytics is focused on anonymous users in the aggregate. The online marketer can narrow the segments to groups such as paid visitors (those who clicked on PPC ads) from ...
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